The social media bible : tactics, tools & strategies for business success / Lon Safko
Inglés
3ª ed. .— New Jersey : John Wiley & Sons, 2012 Cop. .— XVIII,622 p: il.; 24 cm.
Indices
The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the iPad, apps, Foursquare, and other geotargeted networks.